In a moment that artfully blended fashion, innovation, and sustainability, uppercase, India’s pioneering sustainable luggage brand, made its debut at New York Fashion Week (NYFW) 2025. Held at Sony Hall on February 6, 2025, this showcase marked a significant moment for Indian designs on the global stage, drawing the attention of international fashion insiders and industry leaders alike.
Making a first-of-its-kind presence for an Indian luggage brand on the global fashion stage, uppercase introduced two standout collections—the Rock Suitcase and the Vector Suitcase. Each collection is designed with a unique approach to modern, eco-conscious travel.
The Rock suitcase from uppercase has drawn inspiration from nature’s raw beauty, featuring rugged textures and earthy tones. This evokes a grounded and grounded feeling. On the other hand, the Vector suitcase offered a bold and structured look along with corner vertical lines. The bag made a statement with its modern and sleek design.
Pooja Mundhra and Mehak Ghaii unveiled the two new products on the runway while they walked as showstoppers. They were giving the message of uppercase out and clear - Stylish and responsible travel.
For uppercase, the NYFW debut was more than just a collection to unveil - it was to make a statement. The future of travel and fashion will be shaped by sustainability. With conscious materials and contemporary aesthetics, uppercase redefined what travel gear could be.
Sudip Ghose, the founder and MD of uppercase expressed his excitement about this milestone. He was quoted saying, "New York Fashion Week is a dream platform, and we’re incredibly proud to share uppercase’s ‘Made in India’ story with the world. For us, design isn’t just about how something looks—it’s about how it’s made and the impact it leaves behind. We’re proving that travel gear can be bold, stylish, and sustainable all at once. Our NYFW debut is just the beginning of this journey."
With its NYFW debut, uppercase is breaking away from the traditional, muted aesthetics of the luggage industry and introducing a fresh, fashion-forward approach. The brand has been leading the charge in making travel gear not just functional, but also an extension of personal style.
The commitment of uppercase to design excellence was recognized globally when its Bullet Hard Trolley won the prestigious Red Dot Design Award in 2024, making it the first Indian luggage brand to receive this honour and be featured at the Red Dot Museum. From India to the world, uppercase is paving the way for a new conversation in fashion, travel, and sustainability—one that challenges norms, embraces innovation and makes bold, responsible choices.